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Priority Pursuit

Jun 15, 2022

Whether you just started your small business or you’ve been in business for a while now, it can be so easy to compromise your priorities as you grow your company and provide for your loved ones. But, you shouldn’t have to give up all of your free time—or keep missing your kid’s soccer games—when it comes to making your business flourish.

Erica and Jon Hayes know firsthand how difficult it can be to protect your priorities while running a small business. This Arizona-based,  husband-and-wife brand photography duo used to spend their weekends rushing around to find a babysitter before shooting weddings. But, Erica and Jon were tired of missing moments in their kids’ lives and knew they needed to make a change. Now, they’ve completely blocked off their weekends so they can dedicate that time to family events, church, and relaxation before the week ahead.

In this episode of Priority Pursuit, Erica and Jon share how they’ve restructured their business and schedules to focus on what matters most to them. And, they explain how you can build your small business around your priorities.

In this episode, Erica and Jon discuss:

  1. Why they stopped shooting weddings & lifestyle photos to focus strictly on brand photography
  2. How they built their small business around their priorities, & how you can do the same
    1. Determine what your priorities are.
    2. Take control of your schedule, but be flexible.
  3. What you should do if you’re frustrated in your business & ready to make a change
    1. Make sure you aren’t compromising your priorities.
    2. Invest in a business coach or mentor.
    3. Learn from Erica & Jon themselves!

You can find a more detailed version of this episode’s show notes at:

**You might recognize Erica and Jon from a previous episode. We last discussed how to prepare for your branding photo shoot so you can help your clients increase their brand awareness and drive sales while delivering a great experience. To learn more about Erica and Jon, and to find guidance on brand photography, check out “Episode 52: How to Prepare for Your Branding Photoshoot with Erica & Jon Hayes.”**


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